Update and finalize your Executive Summary, Final Marketing Plan

Throughout this course you have created different sections of your marketing plan. Now it is time to pull everything together. You will complete your marketing plan in two steps.

Step 1 of 2

For step 1, please do the following:

  • Update and finalize your Executive Summary
  • Create a Table of Contents

Step 2 of 2

  • Submit your entire Comprehensive Marketing Plan (including every project assignment, starting with the Executive Summary and Table of Contents, and ending with your Controls).