The Life of a Small Business

read the following case study from Katz and Green’s Entrepreneurial Small Business (2011):

  • Case 20: “Joseph Shaughnessy, BSI Constructors, St. Louis” (attached below)

In a well-written paper, answer the following case study questions, providing an answer of at least 200 words for each question.


  • How did Joe Shaughnessy seem to do in achieving the four bottom lines?
  • Did Joe balance with the four bottom lines at the same time, or did some come before others?
  • How did Joe use the business to promise beliefs he felt were important?
  • Some folks would say the solution to balancing the four bottom lines is to never sleep. How do you think Joe Shaughnessy would respond? Do you agree with that approach for yourself?

Support your answers using at least three sources (for the entire assignment). Your paper should be 2-3 pages, excluding title and references pages, and formatted according to APA Style.