Reply to these two discussion posts:
1. A very good final module discussion and I felt lead to use the same company I am using for my SLP in this course. Coca-Cola is a world leading company and has true forward thinking. Back in 2009, Coca-Cola, with some partners established a future plan with their 2020 vision. Through this vision, they provided three principles; innovation, creativity and focus that would be their guidelines. The innovative thinking, although not truly measurable assisted them in exceeding their business goals in 2013. Creativity lead to creative marketing awards at an international festival. And now, their focus is towards new products and brands as the company moves towards 2020. The Coca-Cola company is promising great opportunities, extensive learning and some challenging times as they march onward toward their 2020 vision. This company is truly inspired that although not precisely measurable, they feel they can empower their employees to help them reach the 2020 vision. (Gutman, 2013)
Gutman, B. (Jan 2013). Coca-Cola’s Three Principles That Will Guide It Through 2020. Forbes. Retrieved April 27, 2016 from http://www.forbes.com/sites/marketshare/2013/01/15/coca-colas-three-principles-that-will-guide-them-through-2020/#7fb148f2d035
2. Being the President of a non-profit police organization, I can tell you that measurement is a hot topic these days, as increasing numbers of funders want to know exactly how their money is being used, and as nonprofits undertake rigorous evaluations to prove their programs work and attract funding for growth. But one of the most important uses of measurement is too often overlooked, and that is measurement for the purpose of learning and improving performance, or performance measurement. The benefits of performance measurement can be substantial. Among the upsides: Organizations that measure to learn often find that they’re able to do more for their beneficiaries with less money; they’re also better able to adapt their programs to changing circumstances faster and more effectively. The problem is that the idea of actually doing performance measurement scares many nonprofit leaders.
“The material in this module tells us that many companies place disproportionate emphasis on the financial perspective at the expense of the other three perspectives. Give an example of an organization which you are familiar from either previous coursework, the news, or personal experience where this has been the case. What were the results of this focus on the financial perspective on customers and other stakeholders? Be as specific as you can and give concrete examples. [This TD is designed for you to respond to the above question/topic during the first week of the module. During the second week of the module please read through responses by peers and post a second response addressing one or more of the shared ideas. Please bring in new ideas/comments and research that haven’t been mentioned yet. An “A” grade needs at least two strong entries with at least one of them supported by research, with the source cited.”