The video case is available on:http://www.cengage.com/management/book_content/hanson_9780170227643/index-12.html?asset=meg_whitman
Before answering the questions though, take a moment and look at the similarities between IAC and Procter & Gamble. Make sure you draw a comparison between the two companies when doing this exercise. Are there other companies that operate in a similar way?
- In what ways did Whitman’s characteristics provided strategic leadership at eBay?
- How is Whitman appropriate for a top management team?
- What do you think would be Whitman’s approach to human capital?
- How important is social capital to the success of eBay?
- With Whitman at the helm, describe eBay’s organisational culture. Is there evidence of an entrepreneurial mind-set?