You work for a popular consumer electronics company that sells products such as cell phones, tablets, and personal computers. The director of operations has asked you to establish a warehousing operation for the reception and distribution of goods manufactured outside of the United States to the company’s primary install base located in North America. Sales of the company’s product are most significant in the Northeast and Western parts of the United States. Sales in North America also include products sold in Canada. Complete the following:
- Because this venture is a new endeavor for the company, you need to research the market and industry trends for warehousing.
- Write a 800-1000 word white paper to report your findings and to give your recommendations about which warehousing activities and systems your business should employ.